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Case Study: Hotel Roanoke

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Hotel Roanoke exterior view

This project showcases Threadwell's dedication to quality and innovation in drapery manufacturing. The result is an exquisite environment that elevates the guest experience and captures the distinctive essence of Indianapolis. By blending aesthetic appeal with modern functionality, the InterContinental Hotel stands out as a welcoming retreat for travelers in this bustling city.

Hotel Roanoke drapery with decorative hardware

LOCATION

Nestled in the heart of Virginia’s Blue Ridge Mountains, Hotel Roanoke is a historic landmark known for its Tudor-style architecture and timeless charm. Originally built in 1882, the hotel has hosted generations of travelers and dignitaries alike. Our team was honored to contribute to its latest renovation, preserving its legacy while elevating guest experience through refined, custom window treatments.

Hotel Roanoke layered window treatments

NEAT

Combining expertise and resources, we tackled one of our largest-scale installations to date: 582 treatments across 1,058 windows. With three different window treatments selected per room—an uncommon choice—we embraced the complexity to deliver a functional, layered, and luxurious finish.

Hotel Roanoke drapery and roman shades combination

NEW

Each room featured a thoughtful combination of drapery, roman shades, and sheer roller shades, selected not only for aesthetic appeal but also for optimal light control and guest comfort. Decorative hardware and exquisite fabrics added elevated elegance, with fabric choices varying room to room based on the interior design scheme. The variety made coordination and installation a puzzle we were excited to solve.

Hotel Roanoke guestroom window treatments

DIFFERENT

Some rooms presented unique architectural challenges, including angled ceilings and historic window frames. For these, our team collaborated closely with the general contractor to develop custom millwork solutions that preserved the character of the building while ensuring a perfect fit. Remarkably, the project was completed with zero punches—every treatment fit and functioned flawlessly from day one.

Hotel Roanoke guestroom drapery detail
Hotel Roanoke guestroom drapery
Hotel Roanoke drapery and window design
Hotel Roanoke layered drapery detail
Hotel Roanoke layered window treatments
Hotel Roanoke drapery and roman shades
Hotel Roanoke custom drapery installation
Hotel Roanoke custom roman shades
Hotel Roanoke roman shades detail
Hotel Roanoke guestroom drapery detail
Hotel Roanoke guestroom drapery
Hotel Roanoke drapery and window design
Hotel Roanoke layered drapery detail
Hotel Roanoke layered window treatments
Hotel Roanoke drapery and roman shades
Hotel Roanoke custom drapery installation
Hotel Roanoke custom roman shades
Hotel Roanoke roman shades detail
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